Survival and competition have become imperative for organisations in the current global scenario. The course develops the strategic thinking and decision-making abilities of students, especially in relation to understanding the use of various strategies in different situations. Topics include strategic management processes, evaluating company’s internal and external environment, crafting and executing strategy, and competition in the foreign and global environment, tailoring strategy to fit specific industry and company situation, diversification strategies, essential elements to execute the strategy, and evaluation of strategy and making corrective adjustments.